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Tag Archives: 3D
Video is Out, Interactivity is In
Four things that videos CAN’T do [that Interactive Applications CAN]: Allow for quick and easy content updates. Both technology limitations and the nature of a sequential video make it extremely difficult and expensive to alter content once created, often requiring … Continue reading
Posted in 3D Products
Tagged 3D, 3D interactive product marketing, 3D Product Models, 3D Products, B2B, B2B marketing, Blog, Business, business challenges, complex products, Content marketing, Customer experience, engagement, engagement marketing, Innovation, interactive, interactive marketing, iPad, Kaon, Kaon Interactive, sales tools
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5 Steps to Telling Your Product Story Better
When trying to communicate a complex product story, articulating your differentiation is key. But often times it’s just not enough. Here are five steps that will help your company explain its product story loud and clear. 1. Hands-on customer engagement … Continue reading
Why Engagement Leads to Revenue Growth
Getting prospects to REALLY understand your complex B2B offering, and why your solutions are better than the competition, is one of the hardest things for a marketer to achieve. Many of us fail at successfully communicating our differentiation and inevitably loose … Continue reading
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