Tag Archives: engagement

3 Essential Ingredients For Your Engaging Sales Presentation

Posted on December 15, 2015 by Kristy Pauloski

Original article published on Sales Initiative. According to Business Insider, when we speak, we have about 60 seconds to capture our audience’s attention, establish credibility, and motivate them to listen. Those opening seconds are critical in holding the attention of … Continue reading →

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B2B Marketing: Virtual display saves money and increases engagement for complex solution

Posted on October 21, 2015 by Kristy Pauloski

Case Study conducted by MarketingSherpa. SUMMARY: Seagate Technology, a leader in data storage solutions, transported High Performance Storage Solutions that literally weighed a ton to show its product at trade shows and sales presentations. That is, until the company created … Continue reading →

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New rules of customer engagement for Millennials

Posted on June 16, 2015 by Kristy Pauloski

5 tips companies must start thinking about when marketing and selling to Millennials By 2030, 75 percent of the global workforce will be made up of millennials, those born somewhere between the 1980s and 2000s. By these numbers alone, it … Continue reading →

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