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Category Archives: Geek Talk
How Marketers Should Measure Digital Engagement
Particularly for marketing apps (be they web apps or native apps on desktop or mobile devices) the key question marketers should be asking about their apps is: “Are my users engaged?” Continue reading
Posted in Geek Talk, Marketing Guru
Tagged analytics, B2B marketing, Digital marketing, Google Analytics, measuring engagement
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Why Interactive Sales and Marketing Applications are Not Enough for B2B Enterprise
Although other companies offer high-quality, useful components, Kaon Interactive is the only complete SaaS platform solution for enterprise sales and marketing that delivers an array of technologies to meet business and customer needs. Continue reading
Tech Insights from our CTO: Was Magic Leap’s AR Headset A Big Enough Leap?
With the much-anticipated launch of the Magic Leap One AR headset, we address the enterprise use case. Continue reading
Posted in CEO Corner, Geek Talk, Hardware Trends
Tagged 3D AR, AR, augmented reality, B2B marketing, B2B sales, Magic Leap One
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