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Tag Archives: Blog
Hubspot Inbound Conference Recap 4 of 9
The Relevance Imperative: B2B The Way It Should Be, Presented by Russell Glass from LinkedIn Marketing Solutions. B2B buyers are taking a random walk around the internet in hopes of finding products or services related to their business needs, at … Continue reading
Posted in Marketing Guru
Tagged B2B, B2B marketing, B2B mobile marketing, Blog, business challenges, Hubspot, Inbound, marketing
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ABCs of content marketing and why it matters to brands
Byline by Dana Drissel, published by Mobile Marketer. So many people today have a preconceived idea of what content marketing is, but do any of us really know? Content marketing is creating and distributing valuable, relevant and consistent information that … Continue reading
Video is Out, Interactivity is In
Four things that videos CAN’T do [that Interactive Applications CAN]: Allow for quick and easy content updates. Both technology limitations and the nature of a sequential video make it extremely difficult and expensive to alter content once created, often requiring … Continue reading
Posted in 3D Products
Tagged 3D, 3D interactive product marketing, 3D Product Models, 3D Products, B2B, B2B marketing, Blog, Business, business challenges, complex products, Content marketing, Customer experience, engagement, engagement marketing, Innovation, interactive, interactive marketing, iPad, Kaon, Kaon Interactive, sales tools
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