Tag Archives: Kaon

Kaon Exhibits at the 68th AACC Annual Scientific Meeting & Clinical Lab Expo

Posted on August 4, 2016 by Kristy Pauloski

Kaon Interactive was as an exhibitor at the AACC 2016 event to show companies in the healthcare industry how interactive sales and marketing applications help simplify their clients’ complex product and solutions stories in visually engaging ways. Continue reading →

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All Purchase Decisions Are Made By People

Posted on July 29, 2016 by Kristy Pauloski

According to a paper by Gavin Finn, president & CEO of Kaon Interactive, posted by Chief Marketer, B2C and B2B marketers must look at both the macro and micro forces that are shaping the behavior of their audiences, along with the increasingly rapid pace of technological change. Continue reading →

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Understanding How Macro and Micro Forces Influence Marketing

Posted on July 6, 2016 by Kristy Pauloski

B2C and B2B marketers must look at both the macro and micro forces that are shaping the behavior of their audiences along with the increasingly rapid pace of technological change to understand how to drive interesting and exciting discoveries and innovations in almost every personal, business, and public policy arena. Continue reading →

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