Tag Archives: interactive

CMO Report: The Era Of Digital Transformation

Posted on May 29, 2015 by Kristy Pauloski

Byline published by Dana Drissel, originally posted on Brand Quarterly. The era of digital transformation is upon us and is likely to accelerate in the coming year, but many companies will struggle to leverage this revolution. It’s not because they … Continue reading →

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Millennials: The Technology Fluent Generation

Posted on April 13, 2015 by Kristy Pauloski

Millennials have become the catalyst for the accelerated growth and development of disruptive technologies in the workplace. A study conducted by IBM stated that 50% of the workforce will be made up of Millennials, also known as Generation Y, by … Continue reading →

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Video is Out, Interactivity is In

Posted on November 7, 2014 by Kristy Pauloski

Four things that videos CAN’T do [that Interactive Applications CAN]:  Allow for quick and easy content updates. Both technology limitations and the nature of a sequential video make it extremely difficult and expensive to alter content once created, often requiring … Continue reading →

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