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Tag Archives: marketing
“Interactive” is not just for the internet
When we hear or read the term “interactive marketing” the immediate connotation is web marketing, or anything to do with the Internet. In fact, many ad agencies are known as “interactive agencies” simply because they focus on Internet marketing. This … Continue reading
Posted in CEO Corner
Tagged Business, Engaging marketing, interactive, Internet marketing, marketing, Television, True interactivity
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What Does Cloud Computing Mean For Marketers?
In the words of Marc Benioff, CEO of Salesforce.com, “The cloud services companies of all sizes…The cloud is for everyone.” The idea of hosting information in a ‘cloud’ appeals to many as it can allow businesses to utilize less hardware, … Continue reading
Posted in Geek Talk
Tagged applications, Business, cloud, cloud computing, cloud-based, Kaon, marketing, mobility, Salesforce, Webex
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Lead Gen Tracking Technologies for Trade Shows– What value do they bring?
Lead tracking technologies for trade shows aren’t new. But even though they’ve been around a while, few improvements have been made to really showcase their value. Sure, they’ll all tell you who’s been to the booth, whether you’re relying on … Continue reading
Posted in Trade Show Trends
Tagged Business, Customer, events, Lead generation, leads, marketing, QR codes, RFID, trade show, Trade show technologies, Trade show tools
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