Tag Archives: events

Video: An Event Engagement No-No

Display technology is becoming more and more prominent at events, with nearly every customer engagement having a large HD monitor, touch screens or vivid custom-built displays. Despite all these flashy content delivery methods, there has been an overwhelming amount of … Continue reading

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Lead Gen Tracking Technologies for Trade Shows– What value do they bring?

Lead tracking technologies for trade shows aren’t new. But even though they’ve been around a while, few improvements have been made to really showcase their value. Sure, they’ll all tell you who’s been to the booth, whether you’re relying on … Continue reading

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Electronic Event Invites vs. Formal Printed Invitations

It is getting SO EXPENSIVE and TIME–CONSUMING for marketing and event professionals to design, produce and mail formal invitations for small to mid-sized corporate events. The costs are seriously staggering, as you have to pay for stationary, envelopes, printing and postage. Companies … Continue reading

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