Tag Archives: partners

Now You’re Talking My (Marketing) Language

Singing the Same Tune Getting everyone within your organization to use the same vernacular when talking about your products is an ongoing challenge for marketing departments. Creating a consistent, concise, and compelling marketing message should be more of a good … Continue reading

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Marketers Are Driving Sales Enablement Tools, at the Request of CEOs

Sales enablement has become a very hot topic this year. So much so that in March 2012 Forrester Research held a Technology Sales Enablement Forum: Bridging The Strategy-To-Execution Gap, in San Francisco. Forrester touts that to produce sales growth, sales departments … Continue reading

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All Your Products in Your Pocket – Virtually

The First Mobile Solution to Make 2 Ton Products Portable The Kaon 3D Product App™ is the latest Kaon innovation providing interactive 3D product models optimized for the iPad and iPhone, without an Internet connection. Mobile devices are quickly becoming the hottest … Continue reading

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