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Tag Archives: marketing message
Now You’re Talking My (Marketing) Language
Singing the Same Tune Getting everyone within your organization to use the same vernacular when talking about your products is an ongoing challenge for marketing departments. Creating a consistent, concise, and compelling marketing message should be more of a good … Continue reading →
Posted in Marketing Guru
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Tagged Ciena, competitors, Juniper Networks, marketing message, MEDRAD, message consistency, partners, product launch, sales enablement, sales meetings, trade show, Website
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CASE STUDY: Juniper Cuts Product Demo Costs from $100 to $2.33 Per Minute
Enterprise IT sales are finally starting to show some positive growth, as companies emerging from the down economy are once again starting to look at tools to help improve efficiencies and expand their reach more cost effectively. In this case … Continue reading →
Posted in 3D Products, Sales Tools, Trade Show Trends
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Tagged 3D Products, accelerate sales, App, channel, cutting edge tools, differentiate products, experience, interactivity, iPad, marketing, marketing message, mobile applications, partner, product demonstrations, reduce costs, sales, social media, trade show
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