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Author Archives: kaonmarketingguru
Why Engagement Leads to Revenue Growth
Getting prospects to REALLY understand your complex B2B offering, and why your solutions are better than the competition, is one of the hardest things for a marketer to achieve. Many of us fail at successfully communicating our differentiation and inevitably loose … Continue reading
Kaon’s Digital Platform Gets Kudos from ‘Mobile Marketing Watch’
In the vastly competitive modern world of digital marketing, it’s difficult to earn the reputation of pioneer and venture into new, previously uncharted waters. But that’s what the folks at Kaon Interactive have done with their latest efforts, about which … Continue reading
Posted in News
Tagged 3D Products, ADN, applications, B2B content marketing, B2B marketing, cloud-based, Digital marketing, interactive 3D product, interactive marketing, Kaon, Kaon ADN, Kaon Interactive, Mobile Marketing, mobile marketing app, Mobile Marketing Watch, sales enablement
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Intimate EBC Technologies That Win Deals
“If you have the most state-of-the-art products in the world, how you represent yourself has to be done with state-of-the-art marketing techniques,” says Rob Pollack, Boeing’s VP of Branding. Therefore, it is imperative to find technologies that lend the same … Continue reading
Posted in 3D Products, Hardware Trends, Marketing Guru
Tagged 3D Products, Boeing, Brand, complex products, EBCs, Executive Briefing Centers, iPads, Kaon, marketers, products, sales, Sparks, technology
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