Tag Archives: online marketing

Why “Interactive” is not Synonymous with “Online”

Posted on March 21, 2014 by

A product manager was presenting his product’s features to a group of prospective clients at a live event, when his presentation suddenly froze on the large screen behind him. He apologized, saying “I’m so sorry, this interactive presentation seems to … Continue reading →

Posted in CEO Corner | Tagged , , , , , , , , , | Leave a comment

What is “Interactive Marketing”?

Posted on July 3, 2012 by

Interactive marketing has emerged as one of the hottest marketing trends in 2012, with Forrester Research predicting that marketers across all industries will spend nearly $77 billion, roughly 26% of all advertising dollars, on interactive marketing by 2016. B2B interactive marketing … Continue reading →

Posted in 3D Products, Geek Talk, Marketing Guru | Tagged , , , , , , , , , , , , | Leave a comment