Tag Archives: B2B marketing

Taking 3D from the Silver Screen to B2B Product Marketing

Following the success of Avatar, James Cameron became the poster child for modern 3D in Hollywood – setting the gold standard for how filmmakers could approach the format artistically (i.e., subtle depth as opposed to gimmicky pop-out effects). As a … Continue reading

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Top 3 Reasons Marketers Are Scared of Change?

Sticking to the status quo is no way to live life and it is definitely not an acceptable way to approach your B2B marketing initiatives. So why are marketing departments producing the same old static brochures and repetitive video loops … Continue reading

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