Tag Archives: marketing applications

How B2B Marketers Can Future-Proof Their Augmented Reality Investments

B2B marketers everywhere are always hunting for ways to decrease the time it takes to move leads through the funnel and to enhance marketing messaging. Even more so, trade show and event marketers are looking for ways to increase the … Continue reading

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Engaging Prospects with Device Agnostic Marketing Tools

It has become very clear that the multiscreen world is upon us, changing the face of marketing rapidly, and B2B marketers must adapt to this revolution. Innovative marketers also must leverage the new wave of cross-channel engagement; people are now … Continue reading

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Target Marketing: 3 Keys to Creating Device-Agnostic B-to-B Content

February 12, 2014 – Byline by Gavin Finn, published by Target Marketing Magazine 3 Keys to Creating Device-Agnostic B-to-B Content Today’s buyers, marketers and salespeople use multiple devices in the course of buying and selling—iPads, laptops and smartphones, to name a … Continue reading

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