Learn More About Kaon
-
Connect with Kaon
-
Latest Kaon Posts
Archives
Customer Experience Update
Tag Archives: Boston
The Unified Business Model (The Future of Sales & Marketing)
Here it is, the last post about my INBOUND 2015 experience. Hope you learned something from my series of posts. Hubspot Inbound Conference Recap 9 of 9 The Unified Business Model (The Future of Sales & Marketing) by Oliver Lopez … Continue reading
Posted in Marketing Guru
Tagged 3D, Boston, business challenges, business priorities, Hubspot, Inbound, marketing, Marketing ROI, sales, Sales and Marketing Alignment
Leave a comment
Hubspot Inbound Conference 6 of 9
Sales and Marketing Alignment- Don’t listen to the Marketing Consultants, presented by CMO of SmartBear, Bryan Semple. Bryan Semple, CMO of SmartBear Software, walked us through how he aligns his entire organization with sales and revenue, how the process is … Continue reading
Posted in Marketing Guru
Tagged B2B, Boston, CMO, Hubspot, Inbound, Inside sales, Lead generation, marketing, Revenue, sales
Leave a comment
Hubspot Inbound Conference Recap 3 of 9
Measuring PR in the 21st Century: What Actually Works, by Christopher Penn SHIFT Communications. The primary responsibility of PR is to create awareness of the brand and establish trust, establish the beginnings of the relationship with the audience. Awareness equals audience. … Continue reading
Posted in Marketing Guru
Tagged Boston, Brand Awareness, content, Hubspot, Inbound, Measurement, PR, Public Relations, Referral Traffic, social media
Leave a comment
Kaon Interactive 