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Latest Kaon Posts
- Increasing Demand for Kaon’s Digital Customer Engagement Platform Results in Significant Team Growth
- Why You Need a 3D Product Strategy Post-COVID-19
- Explosive Growth and Opportunity Fuel Kaon’s European Expansion
- “Life Isn’t About Waiting for the Storm to Pass. It’s About Learning to Dance in the Rain.”
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Tag Archives: B2B selling
Why You Need a 3D Product Strategy Post-COVID-19
When businesses reopen following the COVID-19 shutdowns, they have to adjust to new realities. Customer engagement is forever changed, presenting new scenarios and challenges. Here’s how a 3D product strategy can help. Continue reading
Posted in 3D Products, Marketing Guru, Sales Tools, Trade Show Trends
Tagged 3D Augmented Reality, 3D Product Catalog, 3D Product Tours, 3D Products, B2B marketing, B2B sales and marketing tools, B2B selling, customer engagement, Customer experience, Interactive applications, interactive demonstrations, interactive storytelling, virtual events
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Generating the Spark for Memorable Virtual Experiences
As we move forward in this crazy new world, it will get increasingly more important to relate to users in, not only creative but also, meaningful ways. We need to start thinking about how we can use all the technology at our disposal to excite guests and engage them. Continue reading
Posted in Creative Crackerjack, Marketing Guru, Sales Tools, Trade Show Trends
Tagged B2B marketing, B2B sales, B2B sales enablement, B2B selling
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Software Advice Asks Kaon CEO How to Improve Sales and Marketing Strategy Through Effective Brand Guidelines
In a November Gartner research article by Andrew Friedenthal in Software Advice™, Gavin Finn, President and CEO of Kaon Interactive, stressed the importance of marketers being clear and consistent across their, and their organization’s, messaging. “When marketers create value messaging, the customer’s expectation … Continue reading
