Tag Archives: B2B selling

Why You Need a 3D Product Strategy Post-COVID-19

Posted on October 13, 2020 by kaondigital

When businesses reopen following the COVID-19 shutdowns, they have to adjust to new realities. Customer engagement is forever changed, presenting new scenarios and challenges. Here’s how a 3D product strategy can help. Continue reading →

Posted in 3D Products, Marketing Guru, Sales Tools, Trade Show Trends | Tagged , , , , , , , , , , , , | 1 Comment

Generating the Spark for Memorable Virtual Experiences

Posted on May 14, 2020 by kaondigital

As we move forward in this crazy new world, it will get increasingly more important to relate to users in, not only creative but also, meaningful ways. We need to start thinking about how we can use all the technology at our disposal to excite guests and engage them. Continue reading →

Posted in Creative Crackerjack, Marketing Guru, Sales Tools, Trade Show Trends | Tagged , , , | 1 Comment

Software Advice Asks Kaon CEO How to Improve Sales and Marketing Strategy Through Effective Brand Guidelines

Posted on November 9, 2017 by kaondigital

In a November Gartner research article by Andrew Friedenthal in Software Advice™, Gavin Finn, President and CEO of Kaon Interactive, stressed the importance of marketers being clear and consistent across their, and their organization’s, messaging. “When marketers create value messaging, the customer’s expectation … Continue reading →

Posted in CEO Corner, Marketing Guru, Sales Tools | Tagged , , , , , | 1 Comment