Tag Archives: B2B selling

Software Advice Asks Kaon CEO How to Improve Sales and Marketing Strategy Through Effective Brand Guidelines

Improve Your Sales and Marketing Strategy Through Effective Brand Guidelines by: Andrew Friedenthal | originally published by Software Advice™, a Gartner company, on November 8, 2017 Have you ever seen a commercial for a sale, only to find out when … Continue reading

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Marketers Challenged to Increase Sales Enablement Efforts in 2014

2014 has arrived with new trends and technologies marketers will be forced to adapt to in the ever-changing B2B market place. There’s an evolution taking place where marketers NEED to become technology savvy, or they may be left in the prehistoric … Continue reading

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Sales Enablement – Is There Anything More Important?

There is an increasing body of evidence pointing to a need for sales and marketing organizations to refocus their combined efforts on processes and tools for comprehensive Sales Enablement. But wait, marketers will protest, Sales Enablement is only one of … Continue reading

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