Category Archives: CEO Corner

Kaon Interactive Named Finalist in SBANE New England Innovation Awards

Posted on April 7, 2016 by Kristy Pauloski

The Smaller Business Association of New England (SBANE), sponsor of the New England Innovation Awards since its inception in 1986, proudly announces Kaon Interactive as a 2016 Finalist. Kaon Interactive was selected from 188 innovative organizations to compete in the final … Continue reading →

Posted in CEO Corner, News, Uncategorized | Tagged , , , , , , , , | Leave a comment

How To: Build loyalty through customer engagement

Posted on March 24, 2016 by Kristy Pauloski

Gavin Finn, President and CEO, Kaon Interactive, presents three ways to better engage your customers As B2B customers’ purchasing choices have expanded, their expectations have increased, and brand loyalty has sharply declined. Connecting with customers is no longer about the … Continue reading →

Posted in CEO Corner, Uncategorized | Tagged , , , , , , | Leave a comment

Stop presenting- Start engaging!

Posted on January 8, 2016 by Gavin Finn

Here is an “inconvenient truth” that all sales and marketing professionals need to understand immediately: No-one wants to sit through a presentation on your products and services. Just stop doing that. At a meeting in December of 2015, the Director … Continue reading →

Posted in CEO Corner, Uncategorized | Tagged , , , , , , | Leave a comment