Tag Archives: engagement marketing

4 Features EVERY ‘Product Demo’ Should Have

Posted on July 15, 2014 by kaonmarketingguru

Creating a product demonstration is a requirement when trying to differentiate your offering from the competition. In fact, according to the 2014 Qvidian ‘Sales Executive Challenge’ report, difficulty presenting ‘competitive differentiation’ is the #1 issue B2B companies face this year. … Continue reading →

Posted in Marketing Guru | Tagged , , , , , , , , , , | Leave a comment

Chief Marketer: Digital Transformation, The Next Level of Sales Enablement

Posted on May 16, 2014 by KaonTrendSpotter

May 14, 2014 – Byline by Gavin Finn, published by Chief Marketer Digital Transformation, The Next Level of Sales Enablement Technology alone won’t transform your business. It only becomes transformative when woven together in a way that creates engagement, starting with … Continue reading →

Posted in CEO Corner, Marketing Guru | Tagged , , , , , , , , | Leave a comment

Diagnostic and Interventional Cardiology: Mobile Technology Enables New Level of Customer Engagement in Medical Marketing

Posted on May 1, 2014 by KaonTrendSpotter

May 1, 2014 – Byline by Gavin Finn, published by Diagnostic and Interventional Cardiology Mobile Technology Enables New Level of Customer Engagement in Medical Marketing When physicians interacted with an iPad their degree of interest in a product increased by as much … Continue reading →

Posted in 3D Products, CEO Corner | Tagged , , , , , , , , , , | Leave a comment