Tag Archives: sales

B2B Marketers Share What Makes a Lead Qualified

Posted on November 9, 2011 by kaonmarketingguru

MarketingSherpa asked more than 900 B2B marketers to share what information is required in their organizations before leads are passed to sales. It was stated in this article that of the 935 people surveyed, less than half verified that a lead actually … Continue reading →

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Getting to the Sales Presentation…

Posted on October 20, 2011 by kaonsalessavant

Back in the day when I was a young sales pup it was all about relationship selling. Anyone with the personality to create strong relationships quickly would get the sale more often than not. We sold on instinct, our gut, … Continue reading →

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One Voice – Marketing and Sales

Posted on October 12, 2011 by kaonmarketingguru

I never really believed the old saying that sales and marketing are like oil and water. I wanted to work in a utopian world where if everyone did their job to the best of their ability we would all get … Continue reading →

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