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Tag Archives: Digital marketing
For Marketers: How to Measure Digital Engagement
Particularly for marketing apps (be they web apps or native apps on desktop or mobile devices) the key question marketers should be asking about their apps is: “Are my users engaged?” Continue reading
Posted in Geek Talk, Marketing Guru
Tagged analytics, B2B marketing, Digital marketing, Google Analytics, measuring engagement
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Why Interactive Sales and Marketing Applications are Not Enough for B2B Enterprise
Although other companies offer high-quality, useful components, Kaon Interactive is the only complete SaaS platform solution for enterprise sales and marketing that delivers an array of technologies to meet business and customer needs. Continue reading
Introducing the Kaon Laboratory Design Tool, Changing the Way Laboratory Devices are Purchased and Sold
Kaon Interactive announced the launch of its Laboratory Design Tool (LDT) — a first-of-its-kind, interactive laboratory plan and design tool that enables the visualization of laboratory configurations and communicates the unique value of laboratory products and services. Continue reading