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Tag Archives: reusable content
Chief Marketer: TOP 4 CONTENT MARKETING TRENDS FOR 2015
Byline by Dana Drissel, published by Chief Marketer Content marketing has been a top priority on every marketer’s brain for the past year. It is the standard of marketing that successful companies utilize due to the downfall of traditional static … Continue reading
Posted in Marketing Guru
Tagged 3D, 3D interactive product marketing, 3d product, 3D Product Models, B2B, B2B marketing, Blog, content, Content marketing, Differentiation, engagement, in-person events, Kaon, Kaon Interactive, marketing trends, personalization, reusable content, Tradeshow, trends
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Product Marketing is Evolving… Is Yours?
The customer-facing role of product marketing is rapidly changing. Customers are driving the sales process and expect a more hands-on interactive experience as a result of the consumerization of technology. As a result, companies need new ways to captivate and … Continue reading
iMediaConnection: How to Lower Costs by Repurposing Content
How to Lower Costs by Repurposing Content A recent CMO Council report called “Closing the Gap” found that sales teams spend approximately 40 percent of their time preparing customer-facing deliverables, while leveraging less than 50 percent of the materials created … Continue reading
