Tag Archives: marketing

Why good writing is essential to your career

Posted on June 23, 2015 by Kristy Pauloski

How you write says a lot about who you are. It’s that simple. When an email reads: “Do you have a 5 minutes time today for discussion of our product?” the immediate response is an emphatic “NO!!!!”   The topic of … Continue reading →

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New rules of customer engagement for Millennials

Posted on June 16, 2015 by Kristy Pauloski

5 tips companies must start thinking about when marketing and selling to Millennials By 2030, 75 percent of the global workforce will be made up of millennials, those born somewhere between the 1980s and 2000s. By these numbers alone, it … Continue reading →

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CMO Report: The Era Of Digital Transformation

Posted on May 29, 2015 by Kristy Pauloski

Byline published by Dana Drissel, originally posted on Brand Quarterly. The era of digital transformation is upon us and is likely to accelerate in the coming year, but many companies will struggle to leverage this revolution. It’s not because they … Continue reading →

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