Tag Archives: B2B sales enablement

How to Solve the Top 5 Challenges of B2B Sales with Marketing

To surmount those challenges, marketing and sales need to work together to create a deep breakdown of each buyer persona. Continue reading

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Press Release: 3D Augmented Reality Scenes – the Next Frontier of AR for the Enterprise

Watch Kaon President & CEO Gavin Finn debut Kaon 3D AR Scenes on stage at the most recent AR in Action Industry Summit at MIT.     Kaon Interactive, the leading provider of 3D marketing and sales applications for global … Continue reading

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Software Advice Asks Kaon CEO How to Improve Sales and Marketing Strategy Through Effective Brand Guidelines

In a November Gartner research article by Andrew Friedenthal in Software Advice™, Gavin Finn, President and CEO of Kaon Interactive, stressed the importance of marketers being clear and consistent across their, and their organization’s, messaging. “When marketers create value messaging, the customer’s expectation … Continue reading

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