Author Archives: Kristy Pauloski

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About Kristy Pauloski

Marketing Professional and MBA graduate from Salve Regina University.

The Science of Storytelling

4 Benefits Of Using Storytelling In Marketing As more brands make the move towards content marketing, cutting through the noise is more vital than ever before. But our brains are built to connect with compelling stories. The Kaon v-Brief® interactive … Continue reading

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3 Essential Ingredients For Your Engaging Sales Presentation

Original article published on Sales Initiative. According to Business Insider, when we speak, we have about 60 seconds to capture our audience’s attention, establish credibility, and motivate them to listen. Those opening seconds are critical in holding the attention of … Continue reading

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Kaon Wins the EContent 100 Award

Kaon Interactive wins the EContent 100 award! EContent 100 is the list of “companies that matter most” in the digital content industry. Read more about Kaon’s accomplishment here: View from the Top: Kaon Interactive The full list of 100 companies: … Continue reading

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