Category Archives: Geek Talk

What Does 3D Mean to Marketing and Sales?

There are many different types of ‘3D’ on the market today, all with varying opinions on what exactly 3D is. Technically, 3D means an image has three dimensions (length, width and height) but despite this simple explanation there seems to … Continue reading

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The Challenge of Downloading HUGE Files

One of the things we do at Kaon Interactive is create Kaon v-Briefs: rich, interactive applications that tell some or all of our customer’s product and solutions stories. These Kaon v-Briefs often contain a lot of collateral (videos, PowerPoint presentations that we converted … Continue reading

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Rethinking the 3D “Hot Spot”

One of the cool things you can do with a 3D product model is attach feature and benefit information bubbles to physical features of the product. We’ve been doing this since we started doing 3D product marketing on the web, … Continue reading

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