Category Archives: CEO Corner

Software Advice Asks Kaon CEO How to Improve Sales and Marketing Strategy Through Effective Brand Guidelines

Posted on November 9, 2017 by kaondigital

In a November Gartner research article by Andrew Friedenthal in Software Advice™, Gavin Finn, President and CEO of Kaon Interactive, stressed the importance of marketers being clear and consistent across their, and their organization’s, messaging. “When marketers create value messaging, the customer’s expectation … Continue reading →

Posted in CEO Corner, Marketing Guru, Sales Tools | Tagged B2B marketing, B2B sales and marketing tools, B2B sales enablement, B2B selling, Brand, Kaon Interactive | 1 Comment

Smartphones Are Changing the Game for the Enterprise…

Posted on October 11, 2017 by kaondigital

Just check out our teaser video of our clients’ products in 3D augmented reality on an Apple iPhone with iOS 11. Then, read this article written by our President and CEO Gavin Finn in last month’s technology issue of Brand … Continue reading →

Posted in CEO Corner, Geek Talk, Marketing Guru, News, Sales Tools | Leave a comment

Why Augmented Reality and Virtual Reality Will be Important for Your Business

Posted on October 4, 2017 by kaondigital

By Gavin Finn | originally published on Entrepreneur.com, September 12, 2017 Got a product your customer wants to try out (virtually) first? This technology makes that possible. In the arc of every modern technology’s development, a great deal of attention … Continue reading →