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Author Archives: darlenehollywood
Is everyone tired on the trade show floor?
At a recent physician-focused trade show I couldn’t help but notice the mobile coffee carts littering the expo floor. Almost every major pharmaceutical and medical device company had an espresso, cappuccino, latté or hot chocolate to offer attendees. While baristas … Continue reading
Posted in Marketing Guru, Trade Show Trends
Tagged booth, Business, exhibitors, medical device, trade show
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