Tag Archives: Sales mobility

iPads Impact on Sales and Marketing

There’s no doubt about it, the iPad is here to stay. According to its Wikipedia site, since its launch in April 2010, and through the end of 2011, Apple had sold more than 15 million units, representing more than 80% … Continue reading

Posted in Hardware Trends, Marketing Guru, Sales Tools | Tagged , , , , , , , , , | Leave a comment

Marketing the Idea of Sales Mobility

Forrester reports that 40% of CMOs say increasing their tech savvy is their top 2012 goal. Driving the trend: sales mobility. As complex product companies look to build sales opportunities, they’re using mobile platforms (iPads and Smartphones) to present products … Continue reading

Posted in Marketing Guru | Tagged , , , , , , , , , | Leave a comment