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Tag Archives: iPad
Kaon Interactive’s Customer Instrumentation Laboratory Wins 2013 Dx Creative Communication Award for Interactive 3D Product Storytelling Application
MAYNARD, MA – May 13, 2013 – Kaon Interactive, the leading provider of interactive 3D product sales and marketing applications, today announced that two of Kaon’s medical device customers won first place awards in the 2013 Diagnostic Marketing Association (DxMA) … Continue reading
4 Tips for Creating A Killer Product Presentation for Your Sales Team
According to a recent survey by the CMO Council, sales thinks presentations created by marketing are less than useful, with salespeople spending approximately 40% of their time preparing customer-facing deliverables while leveraging less than 50% of the materials created by marketing. … Continue reading
Taking 3D from the Silver Screen to B2B Product Marketing
Following the success of Avatar, James Cameron became the poster child for modern 3D in Hollywood – setting the gold standard for how filmmakers could approach the format artistically (i.e., subtle depth as opposed to gimmicky pop-out effects). As a … Continue reading
Posted in 3D Products, Marketing Guru
Tagged 3D, 3D interactive product marketing, 3D interactive product models, 3D Product Models, 3D Products, Apple iPad, Avatar, B2B, B2B marketing, BD, Belden, business challenges, Cisco, Differentiation, GE Industrial, Google+, iPad, James Cameron, Junier networks, Kaon Interactive, laptop, marketers, Marketing ROI, Martin Scorsese, messaging, multi-platform, Nexus 7, product demonstrations, product marketing, Titanic, touch-screen, Waters
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Tablet Takeover? Evaluating Nexus 7 for Business
Tablets are undoubtedly one of the hottest sales and marketing device trends of the year, and (at the moment) the iPad reigns supreme for enterprise use. At the beginning of 2012, 1,604 purchasers of hardware for corporate enterprises were surveyed … Continue reading
Interactive Marketing at Oracle Openworld 2012
With more than 450 partner and customer exhibits and hundreds of demos, the Oracle OpenWorld Exhibition Halls are a prime destination for tens of thousands of visitors during the show, and some of the worlds leading manufacturers are not only … Continue reading
Posted in Hardware Trends, News, Trade Show Trends
Tagged iPad, Kaon, marketing, Oracle OpenWorld, Intel, IBM, Kaon v-OSK, Cisco Systems, Oracle, 3D Products, Fujitsu
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What’s in the Box? Differentiating Your Telecom Products from Your Competition.
Marketers in the telecom and networking hardware industry have struggled for years to differentiate their products, while salespeople have struggled to clearly decipher what product within their portfolio is best suited for their customers’ needs. “At first glance, the physical … Continue reading
Posted in 3D Products, Marketing Guru
Tagged 3D Products, CommScope, differentiate products, Digital Marketing Strategy, experiences, interactivity, iPad, Juniper Networks, Kaon Interacive, marketing, markting technologies, product launch, sales meeting, Telecom, Touch-scr, trade show
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How iPads Revolutionize Medical Device Marketing
How iPads Revolutionize Medical Device Marketing Have you ever tried to present a complex medical device at a moment’s notice? If so, you’ll know how difficult it is to communicate complex product differentiators, workflow and processes without a visual aid. … Continue reading
Using Innovative Marketing Tools to Market Innovative Products
CHALLENGE: Product Growth, Visibility and Differentiation Scott Ciccione, Director of the Unified Computing Services group at Cisco talks about connecting with their 13,000 customers in just over 2.5 years of selling UCS. The UCS group, a division that experienced 57% … Continue reading
Cisco Blog: Kaon 3D Data Center Models Will Help Shorten Your Sales Cycles
Kaon 3D Data Center Models Will Help Shorten Your Sales Cycles Cisco Channels Blog–June 28th, 2012 Imagine you’re at a lunch meeting with prospective customers and they begin to ask you questions about the Cisco Nexus 5010 Switch. Wouldn’t it be … Continue reading
Posted in 3D Products, Marketing Guru, News, Sales Tools
Tagged 3D Product Model, Cisco, cisco channel, Cisco Systems, Customer, Data center, interactive, iPad, iPhone, Kaon, Kaon 3D Data Center Models, Mobile device
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Kaon Enhances 3D Product Marketing Applications
B2B Product Marketers Can Now Give Better Visual Product Demonstrations On Mobile Devices, at Trade Shows or for Sales Demos Kaon Interactive, the leading provider of 3D interactive product marketing applications, announced today new enhancements to its Kaon 3D Product Models … Continue reading
Posted in 3D Products, News
Tagged 2D Product Models, 3D mobile app, B2B, differentiate products, experiences, interactive demonstrations, interactivity, iPad, iPhone, marketing, MITX Innovation Awards, mobile devices, product catalogs, Product marketers, products, sales, sales demos, salespeople, sell, shipping, trade shows, virtually, visual demonstrations
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Marketers Only Get One Chance to Make a First Product Impression
First impressions are formed within 7 to 17 seconds of meeting someone and 55% of a person’s opinion is driven by physical appearance. I wonder if that statistic also carries some weight for product launches? If so, finding the right … Continue reading
Kaon Selected as a 2012 MITX Innovation Awards Finalist
Interactive 3D Product App for iPad Finalist in “Best Mobile App” Category Kaon Interactive, the leader in 3D interactive product marketing, announced today that its Kaon 3D Product App™ has been selected as a finalist in the “Best Mobile App” … Continue reading
Posted in 3D Products, Marketing Guru, Sales Tools, Trade Show Trends
Tagged 3D interactive product marketing, 3D Products, App, Award, B2B mobile marketing, demonstrate products, finalist, Innovation, iPad, iPhone, Kaon Interactive, marketers, Massachusetts, MITX, Mobile Marketing, technology, virtual products
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Mobile Marketing Myths
Josh Clark, the founder of design consulting firm Global Moxie, recently shared his “Seven Deadly Mobile Myths” with MobiHealthNews.com, debunking commonly held opinions about the melding of business and mobility. While he was discussing mobility within the healthcare field, the … Continue reading
Posted in Hardware Trends, Sales Tools
Tagged B2B, B2B mobile marketing, Business, iPad, iPhone, Josh Clark, marketing, Mobile device, mobile myths, Smartphone, technology trends, touchscreen
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All Your Products in Your Pocket – Virtually
The First Mobile Solution to Make 2 Ton Products Portable The Kaon 3D Product App™ is the latest Kaon innovation providing interactive 3D product models optimized for the iPad and iPhone, without an Internet connection. Mobile devices are quickly becoming the hottest … Continue reading
Posted in Marketing Guru, News
Tagged 3d product, Ciena, iPad, iPhone, Kaon, marketing, mobile, mobile technology, partners, product, product models, sales, sales enablement, Smartphone, touch-screen, virtual
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