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Tag Archives: 3d product
Kaon First to Bring 3D Product Models to Google Nexus 7 Android Tablet for B2B Marketing
Offers On-The-Go Interactive, Photo-Realistic Demonstrations for Large and Complex Products Kaon Interactive, the leading provider of 3D interactive product marketing applications, today announced the first fully interactive, real time 3D product demonstrations available on Google’s new Nexus 7 Tablet, via … Continue reading
Posted in 3D Products, Marketing Guru, Hardware Trends, News
Tagged 3d product, Android, B2B, B2B marketing, Cisco Systems, GE Industrial, Google Play, Google+, interactive, interactive marketing, iTunes, Juniper Networks, Kaon, Kaon 3D Product App, marketing, Nexus 7, product demonstrations, smartphones, tablets
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Marketers Only Get One Chance to Make a First Product Impression
First impressions are formed within 7 to 17 seconds of meeting someone and 55% of a person’s opinion is driven by physical appearance. I wonder if that statistic also carries some weight for product launches? If so, finding the right … Continue reading
All Your Products in Your Pocket – Virtually
The First Mobile Solution to Make 2 Ton Products Portable The Kaon 3D Product App™ is the latest Kaon innovation providing interactive 3D product models optimized for the iPad and iPhone, without an Internet connection. Mobile devices are quickly becoming the hottest … Continue reading
Posted in Marketing Guru, News
Tagged 3d product, Ciena, iPad, iPhone, Kaon, marketing, mobile, mobile technology, partners, product, product models, sales, sales enablement, Smartphone, touch-screen, virtual
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Marketing a Technical Product to Non-Technical People
I’m part of the B2B Technology Marketing Community on LinkedIn and recently a question was posed about the best way to ‘market a technical product to non-technical people?’ Many ideas were discussed, including: Interactive demonstrations Hiring a technical writer (so … Continue reading
Posted in Marketing Guru
Tagged 3d product, B2B, business challenges, interactivity, Kaon Interactive, LinkedIn, marketing, non technical, storytelling
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CMOs Must Redefine Traditional Marketing
In 2012, CMOs must adapt to changing customer behaviors and redefine the traditional marketing organization. If companies don’t make the transition, they run the risk of being bested by competitors that have mastered the new era of marketing engagement. Today’s … Continue reading
Posted in Marketing Guru
Tagged 3d product, CMO, cross-platform, iPad, laptop, marketing, messaging, sales enablement, social media, touch-screen, trade show, Website
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