Category Archives: Hardware Trends

Kaon First to Bring 3D Product Models to Google Nexus 7 Android Tablet for B2B Marketing

Offers On-The-Go Interactive, Photo-Realistic Demonstrations for Large and Complex Products  Kaon Interactive, the leading provider of 3D interactive product marketing applications, today announced the first fully interactive, real time 3D product demonstrations available on Google’s new Nexus 7 Tablet, via … Continue reading

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Tablet Takeover? Evaluating Nexus 7 for Business

Tablets are undoubtedly one of the hottest sales and marketing device trends of the year, and (at the moment) the iPad reigns supreme for enterprise use. At the beginning of 2012, 1,604 purchasers of hardware for corporate enterprises were surveyed … Continue reading

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Interactive Marketing at Oracle Openworld 2012

With more than 450 partner and customer exhibits and hundreds of demos, the Oracle OpenWorld Exhibition Halls are a prime destination for tens of thousands of visitors during the show, and some of the worlds leading manufacturers are not only … Continue reading

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Using Innovative Marketing Tools to Market Innovative Products

CHALLENGE: Product Growth, Visibility and Differentiation Scott Ciccione, Director of the Unified Computing Services group at Cisco talks about connecting with their 13,000 customers in just over 2.5 years of selling UCS. The UCS group, a division that experienced 57% … Continue reading

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Mobile Marketing Myths

Josh Clark, the founder of design consulting firm Global Moxie, recently shared his “Seven Deadly Mobile Myths” with MobiHealthNews.com, debunking commonly held opinions about the melding of business and mobility. While he was discussing mobility within the healthcare field, the … Continue reading

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iPads Impact on Sales and Marketing

There’s no doubt about it, the iPad is here to stay. According to its Wikipedia site, since its launch in April 2010, and through the end of 2011, Apple had sold more than 15 million units, representing more than 80% … Continue reading

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Your Devices are Mobile—But is Your Content?

With a predicted 82 million tablet users and a 150% increase in Smartphone adoption by 2015, it is clear that the mobile device market is booming and that trend is sure to be reflected in business interactions. However, the lack … Continue reading

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Beyond Digital Signage to Intelligent Signage

Digital signage has come a long way from closed loop videos to full-scale interactive ‘hands-on” experiences that truly captivate customer interest. “We have moved way beyond traditional digital signage to intelligent signage that can be experienced,” Jeff Hastings, CEO of Bright … Continue reading

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The Challenge of Downloading HUGE Files

One of the things we do at Kaon Interactive is create Kaon v-Briefs: rich, interactive applications that tell some or all of our customer’s product and solutions stories. These Kaon v-Briefs often contain a lot of collateral (videos, PowerPoint presentations that we converted … Continue reading

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EXHIBITOR ONLINE: New Tools

Want to put the power of a 3-D interactive demo in the palm of your hand? The Kaon v-Stream App does just that. Developed by Kaon Interactive Inc. for use on an iPad, the Kaon v-Stream App allows booth staffers … Continue reading

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ComputerWorld: Show and Tell

Show and tell: New ways of sharing your company’s story and products IT can help sales and marketing groups explore and use new 3D tools By Esther Shein May 5, 2011 06:00 AM ET Products that speak for themselves Imagine … Continue reading

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