Learn More About Kaon
Contact Us
info@kaon.com
978.823.0111-
Recent Posts
- The Agency Post:Your Marketing Budget is Cut. Now What? 3 Ways to Do More With Less
- Why B2B marketers are risk averse (and therefore less effective than they could be)
- Kaon Introduces Touch-Free Gesture Based v-Wave for Next Generation of B2B 3D Product Demonstrations
- Kaon Strengthens Management Team with New Executives
- iMediaConnection: How to Lower Costs by Repurposing Content
Categories
Relevant Industry Blogs
Twitter Updates
- Kaon customer @CiscoSystems using the interactive v-Rack for virtual product demonstrations at #EMCworld twitpic.com/cr7ewi 2 days ago
Archives
- May 2013
- April 2013
- February 2013
- January 2013
- December 2012
- November 2012
- October 2012
- September 2012
- August 2012
- July 2012
- June 2012
- May 2012
- April 2012
- March 2012
- February 2012
- January 2012
- December 2011
- November 2011
- October 2011
- September 2011
- August 2011
- June 2011
- May 2011
- April 2011
- January 2011
Subscribe
Author Archives: darlenehollywood
Social media meets email
According to TechCrunch, IBM announced it will extend the social media features of its IBM Connections, the company’s social network for work environments. The system, which I’ve never heard of, has apparently been around since 2007. The new offering delivers integration … Continue reading
Posted in Geek Talk
Tagged email for business, email trends, Harmon.ie, IBM, IBM Connections, Microsoft Outlook, Outlook, social email, social media, Social network, TechCrunch
Leave a comment
iPads Impact on Sales and Marketing
There’s no doubt about it, the iPad is here to stay. According to its Wikipedia site, since its launch in April 2010, and through the end of 2011, Apple had sold more than 15 million units, representing more than 80% … Continue reading
Posted in Hardware Trends, Marketing Guru, Sales Tools
Tagged Apple, B2B, Business, iPad, marketing, mobile devices, sales, Sales mobility, sales tools, tablets
Leave a comment
Digital Marketing Strategy
In the past week, I’ve heard two different people, from two very different walks of business life, reference digital marketing strategy, or DMS for short. If this is any indication, it appears that this could be the next hot trend … Continue reading
Posted in Marketing Guru
Tagged Business, Digital marketing, Digital Marketing Strategy, DMS, marketing, marketing matrix, Mobile Marketing
Leave a comment
Resilience.
“An idea can be as flawless as can be, but its execution will always be full of mistakes.” – Brent Scowcroft, former US National Security Advisor “Life isn’t supposed to happen the way you plan. Life happens the way you … Continue reading
New Year, New Marketing Resolutions
It’s the time of year for resolutions. And, while you may be focused on personal goals – whether looking to lose a few pounds in the coming year, spend more time with the family, get out of debt, etc. (topping … Continue reading
Trade Show Technology Trends to Watch in 2012
Some of the strong technology trends that emerged in trade show and event marketing in 2011 are sure to carry through to 2012… Indoor Positioning Systems use a new technology that is more precise than GPS. In conjunction with smart … Continue reading
Posted in Trade Show Trends
Tagged Business, Interactive Kiosks, marketing trends, QR codes, social media, trade show, Trade show tools
2 Comments
The Tradeoff of Trade Shows
Trade shows evolve over time, but a company’s decision to exhibit may become automatic. Before your business registers for its annual appearances at the trade shows you’ve always attended, take time to re-evaluate if it is worth the investment. Make … Continue reading
Lead Gen Tracking Technologies for Trade Shows– What value do they bring?
Lead tracking technologies for trade shows aren’t new. But even though they’ve been around a while, few improvements have been made to really showcase their value. Sure, they’ll all tell you who’s been to the booth, whether you’re relying on … Continue reading
Posted in Trade Show Trends
Tagged Business, Customer, events, Lead generation, leads, marketing, QR codes, RFID, trade show, Trade show technologies, Trade show tools
Leave a comment
Tradeshow Television…You’re On
Earlier this week I read a post on TradeShowAdvisor.com in which Bob Lipp, creator of Trade Show News Television, said a well-produced tradeshow video can extend the life of your trade show investment. According to Lipp, “News-style streaming videos can … Continue reading
Posted in Trade Show Trends
Tagged Business, content, social media, trade show, Trade Show Television, Tradeshow, video trade show, Vimeo, Website, YouTube
1 Comment
Controlling Trade Show Costs
Trade-Show-Advisor.com recently wrote a blog post entitled “Know the 5 Trade Show Expenses You Can’t Control.” They went on to identify these five as: Freight that is Temporarily Missing That Lone Small Package Empties Never Show Up The Lost Carpet … Continue reading
Is everyone tired on the trade show floor?
At a recent physician-focused trade show I couldn’t help but notice the mobile coffee carts littering the expo floor. Almost every major pharmaceutical and medical device company had an espresso, cappuccino, latté or hot chocolate to offer attendees. While baristas … Continue reading
Posted in Marketing Guru, Trade Show Trends
Tagged booth, Business, exhibitors, medical device, trade show
Leave a comment
